My name is Arpit Gupta, and I am here to help you take your business into the online world and multiply your earning potential. Wondering how? Read on.
I spent my late teens in one of India’s most prestigious institutes, IIT – Delhi, immediately after which I started working with the world renowned KPMG advisory where I got exposed to the abundance of Management Consulting. Day in and day out I was slowly immersing myself into the world of businesses strategies, operational optimisations, and technology driven business processes.
What followed was my first claim to fame – Piquor. This was around the time when the word “startup” was still being crowned, and I was in the midst of all the action. Piquor was my brainchild, and I am happy to say I was able to realize the potential of that thought and bring it out to fruition. Piquor still lives on today; however, it is now rebranded as RepUp.co. It was my first step into the world of digital marketing and was centred around the idea of using branded pictures and making them viral on social media to promote a brand. I got the opportunity to work with many big brands like Pepsi, Nokia, Audi, Samsung, Adidas, Westin and helped them in their branding through digital media while learning a lot more about digital marketing myself. I soon realized the potential of digital media, and it was going to get bigger!